With 30+ rich media ad formats and 50+ dynamic creative features Pointroll created and served some of the most engaging cutting edge online ads between the years 2000 - 2012. As National Sales Strategy Manager I was responsible for crafting digital creative strategies for the sales team to sell to Fortune 500 advertisers and their ad agencies.
The world renowned athletic apparel company Nike was one of Pointroll’s most important clients. Nike was looking to for a new innovative way to showcase their new Cold Weather Gear collection online and I was tasked with the concept creation.
